Our product · EyeQ

Measure what others guess.

Measure how people actually decide under uncertainty, risk, and responsibility. Fully online. Scientifically validated. Enterprise-ready.
EyeQ Assessment Journey video thumbnail: play video

The difference

We don’t assess opinions. We measure real decision behavior.

We set the standard for measuring decision intelligence, so you get objective results. We assess how decisions are actually formed: under uncertainty, risk, pressure, and responsibility for others. We make the invisible mechanics of human choice measurable, objective, and actionable, so you can take the guesswork out.

Traditional assessments

VS

EyeQ

Our products

One assessment. Four reporting solutions.

The same 20-minute EyeQ assessment. Different reports tailored to your hiring, leadership and team development needs.

EyeQ Selection

An objective behavioral assessment to support hiring decisions by providing measurable insights into how individuals make decisions under uncertainty.

EyeQ Selection Pro

A role-based assessment that benchmarks an individual's decision-making profile against the requirements of a specific position.

EyeQ Development

An objective assessment to support personal development by providing deeper insights into individual decision-making patterns.

EyeQ Team Development

Team-level insights into collective decision-making patterns, differences and potential perception gaps to support stronger and more effective teams.

Eye tracking

A window into real decision behavior.

EyeQ uses webcam-based eye-tracking to capture how people actually process information, evaluate options and make decisions under uncertainty, pressure and responsibility.

20 min

Online neurodynamic assessment

Decision behavior

Eye-Tracking

Response dynamics

Objective decision insights

Network of decision data points in five colored clusters, illustrating EyeQ decision behavior analysis

Voices

What do the experts say?

Leaders, HR executives and consultants on working with EyeQ.

How it works

From assessment to measurable change

01

20-minute online assessment

Participants take EyeQ anywhere, with a standard webcam.

02

Automated analysis

Results are processed based on our research.

03

Debrief and interpretation

On request, we walk through the results individually.

04

Team mapping and re-measurement

Targeted interventions, then re-measure to track progress.

Science

Built on 20+ years of research

EyeQ translates over two decades of peer-reviewed neuroscience and behavioral economics research of our founders and team into applied business insights. Our models are grounded in decision science frameworks building on Nobel Prize-winning contributions in the field. Unlike traditional personality assessments, EyeQ directly measures decision dynamics under risk and uncertainty.

Designed for the AI era

In a world where candidates can optimize CVs and rehearse answers with AI, traditional assessments become easier to influence. EyeQ evaluates live decision behavior, rather than narrative responses. This makes results inherently robust against scripted answers or AI-assisted preparation.

Secure. Scalable. Fully digital.

Privacy & data protection

Privacy first, by design

EyeQ was built by scientists as a University of Zurich label company, supported by the Swiss government accelerator. We take our responsibility for your data seriously: it stays secure, private and anonymized.

ISO/IEC 27001:2022GDPR & Swiss FADPUniversity of Zurich label

Certified information security

Our information security management is certified to ISO/IEC 27001:2022.

Video deleted after processing

We record only a short video and delete it as soon as the measurements are extracted.

No biometric data retained

No biometric information is stored. Results are kept private and anonymized.

Why it matters now

Knowledge is increasingly automated. Judgment is not.

As AI reshapes work, competitive advantage shifts toward the quality of human decisions. EyeQ defines the emerging gold standard for measuring that advantage.

With EyeQ, you can measure what others guess. See how your leaders and teams actually decide.

Privacy

As a University of Zurich label company built by scientists and generously supported by the Swiss government accelerator, we are a privacy first company. This means we have a great responsibility to our clients to ensure their data is secure, private, and anonymized. We obtain short video and delete it when the information is processed. No biometric information is retained.